EU Guidelines on Using Machine Learning to Process Customer Data

Summary: Every organization that processes data about any person in the EU must comply with the GDPR. Newly published GDPR Guidelines clarify that whenever an organization makes a decision using machine learning and personal data that has any kind of impact, a human must be able to independently review, explain, and possibly replace that decision using their own independent judgment. Organizations relying on machine learning models in the EU should immediately start planning how they are going to deliver a level of machine model interpretability sufficient for GDPR compliance. They should also examine how to identify whether any groups of people could be unfairly impacted by their machine models, and consider how to proactively avoid such impacts.


In October 2017, new Guidelines were published to clarify the EU’s GDPR (General Data Protection Regulation) with respect to “automated individual decision making.” These Guidelines apply to many machine learning models making decisions affecting EU citizens and member states. (A version of these Guidelines can be downloaded here—for reference, I provide page numbers from that document in this post.)

The purpose of this post is to call attention to how the GDPR, and these Guidelines in particular, may change how organizations choose to develop and deploy machine learning solutions that impact their customers.

Continue reading “EU Guidelines on Using Machine Learning to Process Customer Data”

Machine Learning Enterprise Adoption Roadmap

Be it the core of their product, or just a component of the apps they use, every organization is adopting machine learning and AI at some level. Most organizations are adopting it an ad hoc fashion, but there are a number of considerations—with significant potential consequences for cost, timing, risk, and reward—that they really should consider together.

That’s why I developed the following framework for organizations planning to adopt machine learning or wanting to take their existing machine learning commitment to the next level.

machine learning adoption roadmap preview
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Define: Identify opportunities to adopt machine learning solutions in every part of your organization.

Does your organization have well-defined problems that can be solved using machine learning? Continue reading “Machine Learning Enterprise Adoption Roadmap”