I’ve consulted to a number of companies where one of my roles has been to provide high-profile employees with advice and coaching about developing their personal brands, complementing the company’s own brand, via social media use. Here are two such questions and answers.
Q: Should I set up a blog on WordPress–is it the best all-around blogging platform for “personal branding” for a blogger?
A: WordPress is a very strong platform for feature set, user interface, search engine optimization, and customization (huge number of themes + CSS).
Q: What’s the best WordPress host?
A: If you are in touch with your inner Unix voice Continue reading “Is WordPress the best blogging platform for personal branding? What about hosting?”